From the sacred rituals of online communities to the moral dilemmas of post-apocalyptic worlds, this section explores how games mirror — and shape — human psychology. Discover how cognition, emotion, identity, and storytelling collide in digital spaces, revealing what play can teach us about ourselves, our culture, and the worlds we build together.

Cartoon man sitting in a green armchair with arms crossed, wearing a hoodie with Psi symbol, brown pants, and brown shoes, looking serious or annoyed.
Ethical In-Game Purchases: A Case Study of Gwent

Ethical In-Game Purchases: A Case Study of Gwent

Gwent, a digital collectible card game developed by CD Projekt Red, provides an exemplary model of how in-game purchases can be handled respectfully and ethically. This article explores the mechanisms and strategies used by Gwent to ensure fair and respectful in-game purchasing, supported by peer-reviewed research on ethical game design and consumer behaviour.

Read More
Why We Spend: The Psychology of Virtual Currencies in Online Games

Why We Spend: The Psychology of Virtual Currencies in Online Games

This article explores the psychological reasoning behind the use of virtual currencies in online gaming, examining how these systems influence player behaviour and drive engagement. By drawing on peer-reviewed research, we aim to provide a comprehensive understanding of the psychological mechanisms at play.

Read More
The Power of Dopamine and Reward Pathways in Online Gaming: Exploring Exploitation and Player Well-being

The Power of Dopamine and Reward Pathways in Online Gaming: Exploring Exploitation and Player Well-being

Online gaming is a global phenomenon, captivating millions upon millions of players. Central to the allure of online gaming is the manipulation of dopamine and reward pathways in the brain. While these mechanisms enhance enjoyment and motivation, concerns have been raised about their potential exploitation by game developers. This article delves into the psychological underpinnings of dopamine and reward pathways in online gaming and examines the ethical implications of their exploitation.

Read More